I’m Roxie Lox, a proudly passionate pescatarian feline with a heart as big as the sea and a mission as bold as a bluefin's leap. Today marks my very first, absolutely official day as the Ocean Ambassador for Seafood.love, and I couldn’t be more thrilled to dive into this role (and maybe a little tuna tartare while I’m at it). As a proud feline and lifelong seafood enthusiast, this mission is more than a job—it's a passion.
Now, you might be wondering—who is this dazzling, slightly dramatic cat with a name like a sushi roll and the sparkle of a moonlit tide? Well, allow me to purr-sonally introduce myself.
I’m a domestic short-haired tabby with a deep love for the ocean’s gifts—and an even deeper dedication to protecting them. I grew up chasing minnows in the backyard fountain and watching humans toss fish onto docks without a second thought. It left an impression, one that’s stuck like seaweed in fur: we need to do better.
That’s when my whiskers started twitching with purpose.
🐾 Why I Do What I Do
The truth is, the oceans are under pressure. Overfishing, habitat destruction, and climate change are threatening the future of seafood—for humans and cats alike.
As a curious kitty with a love for learning, I’ve spent countless hours (and at least nine lives’ worth of curiosity) researching the murky waters of seafood sustainability. Overfishing, bycatch, habitat destruction—these aren’t just human problems. They affect all of us who love the sea and its magnificent, mysterious creatures.
And let’s face it: not every cat—or human—knows where their tuna treat or tasty trout comes from. That’s where I come in. I'm here to make sustainable seafood a little easier to understand and a whole lot more delightful to discuss.
That’s why I joined Seafood.love. Our mission is simple: make sustainability irresistible. I’ll be using my platform to educate curious kitties like me—and the humans they live with—on how to make smarter, ocean-friendly choices. From eco-certified sardines to plant-based shrimp snacks, I’ll be spotlighting seafood that’s kind to the planet and pawsitively tasty.
What to Expect From Me
As your Ocean Ambassador, I’ll be:
🐠 Sharing tips on how to spot truly sustainable seafood
🐾 Reviewing ocean-friendly options that don’t harm our fishy friends
📚 Translating complex ocean science into snackable bites (yes, with puns)
🌍 Highlighting the amazing work of ocean stewards around the globe
😻 Encouraging everyone—cats, kids, and kitchen wizards—to make choices that help our oceans thrive
Whether you're a cat craving clarity or a human hungry for change, I’m here for you.
Best Fishes!
